Five years of campaigns, strategies, and builds across real estate, luxury renovation, Caribbean citizenship, and e-commerce in Dubai and the UAE.
Managed Google Search campaigns across Caribbean citizenship programs and UAE luxury real estate and renovation. Delivered industry-leading ROI using manual CPC bidding — identifying the exact keywords that convert and doubling down on them while cutting wasteful spend.
Built and executed a full SEO strategy for Edition Living from the ground up — technical SEO, on-page optimisation, content strategy, local SEO, and GEO (Generative Engine Optimisation). Became one of the first Dubai renovation companies to appear in Google's AI-generated overviews before competitors even knew the channel existed.
Built and managed 50+ Meta campaigns across luxury renovation, real estate, and Caribbean citizenship. The focus was always quality over quantity — using lead forms with qualifying questions to filter out time-wasters before they reached the sales team. High-budget lifestyle video ads for citizenship. Location and community-specific targeting for renovation.
Built and redesigned 7+ websites in WordPress and Squarespace for real estate, luxury renovation, Caribbean citizenship, and nonprofit. Every site built with conversion in mind — not just design. Landing pages, lead forms, CRM integration, and SEO baked in from day one.
Adapted CRM tools to business needs — not the other way around. From custom Google Sheets to full HubSpot pipelines and Privyr for instant mobile notifications. The goal: zero lag time between a lead coming in and a salesperson picking up the phone.
Seven years from a Masters in English to managing AED 1.8M+ in ad spend across Dubai's most competitive markets.
Available for remote roles, freelance projects, and UAE-based positions.
Let's talk about what I can do for your brand.
Built accounts
from 0 to 10.5K
Managed social content strategy and growth for multiple Dubai brands simultaneously. Built Edition Living's Instagram from zero. Grew Adeniyi Associates to 10.5K followers and ranked #1 in Instagram search for core keywords. All content produced in-house using CapCut Pro for cinematic reels, stories, and campaign videos.
Instagram followers
"caribbean passport"
built from 0
AI-Powered Marketing Certification
Completed Advanced Prompt Engineering Certification (Oct–Dec 2025) from IITM Pravartak Technologies Foundation, the Technology Innovation Hub of IIT Madras. Covers AI automation, prompt engineering, and marketing workflow optimisation — applied directly to lead generation pipelines and content production.